Brave Behaviour Change

Altair delivers national campaigns for WRAP and Recycle Now, driving awareness and behaviour change to boost recycling and support a circular economy.

Altair partners with Water UK on national campaigns that drive water saving, shift everyday habits and support communities through behaviour change.

Altair partners with Veolia in London, running hyper-local campaigns that inspire communities to recycle, reduce waste, and live sustainably.

Altair delivers NHS behaviour change campaigns in South West London, building trust and encouraging smarter use of local health services.

Altair supports ReLondon with hyperlocal OOH and digital campaigns, driving recycling, waste reduction and sustainable behaviours across the capital.

Stay ahead: LinkedIn launches its vertical video feed, TikTok pivots to search-led payouts, and Google rolls out the March 2026 Core Update.

Key takeaways from Ticketing Professionals: AI mindset, data vs insight, and how cultural sectors must evolve to keep pace.

Stay ahead in 2026: Why Instagram favours DMs, the rise of the AI messaging trust crisis, and LinkedIn’s most in-demand marketing skills revealed.

Explore how AI is changing search behaviour, from single queries to conversations, reshaping discovery, decision-making and marketing.

Explore how culture audiences are shifting from events to experiences, driven by value, mindset and changing behaviour in 2026.

Explore how Gen Z is reshaping media, social and marketing, from fragmentation and communities to authenticity and behaviour change.

DOOH gains momentum, Meta faces industry pushback, and Ulta bets on TikTok Shop as social commerce reshapes retail strategy.

Altair congratulates the M&H Awards 2026 shortlisted organisations and celebrates the museums, galleries and heritage sector we are proud to support

How visitor behaviour across arts, heritage and tourism has evolved over five years — from digital discovery to new audience expectations.

AI adoption is changing how people search, discover brands and make decisions. What marketers must understand to stay visible.