Millboard – Scaling UK & European Markets

Millboard is a premium decking brand, renowned for its innovation, sustainability and high-quality design. With ambitious plans for international growth, Millboard needed a performance-led approach to drive conversions in established and new markets.
Altair delivered Paid Search and Paid Social campaigns across the UK, while also launching Millboard into Germany and France. With a focus on conversion-driven KPIs, our strategy combined precise targeting with performance optimisation to capture demand and scale efficiently. This approach not only drove significant growth in Millboard’s home market and enabled them to beat their lead targets it also laid strong foundations for its expansion into Europe.
See how Altair partners with ambitious businesses like yours to transform marketing into measurable growth.
On our B2B hub, you’ll find examples of our global work, insights from industry leaders and the strategies that deliver ROI for clients navigating change, scale and new opportunities:
Altair supports DeepL’s global growth with Paid Search, Programmatic and OOH campaigns, driving adoption and awareness across Asia and EMEA.

Altair helps Semble scale with PPC and LinkedIn campaigns, driving leads, awareness, and growth among healthcare professionals in the UK & France.